"Certain things catch your eye. But pursue only those that capture your heart."
Native American saying.
"Need some sensible, honest marketing advice to help you along the path to success?
I've had a diverse background working with small start up companies through to large multi-national brands.
I started my career as a freelance (and then full time) news, music and sports journalist. I then worked in the travel industry, first of all in planning, then customer relations, legal, quality, hotel safety and was also involved in training and motivating overseas resort staff. I've been responsible for introducing international customer service policies for a start up airline, and contributed to various industry working groups and committees. I've been on the trading board and headed the multi-site sales and marketing operation for an award-winning business services company holding 4 Royal Warrants, and ran the operations department of a UK government funded charity with 4,000 worldwide volunteers and a small team of salaried staff. I've been responsible for sales and marketing at a rapidly growing online travel agency with a franchise call centre network, and I was a director of a direct response media agency.
So I have lots of experience implementing effective marketing strategy."
Simon Thorp
Director
Simon Thorp Consulting